Roasted chicken and craft beer with plenty of music and fun.
From November 15th, the famous ‘Chicken & Beer’ formula returns with evening entertainment in the renovated venue at Via Sempione 155. Significant employment impacts: 10 employees at the opening destined to grow thanks to the agreement between Blooming Group and BEFED Franchising Srl.
In Castelletto Sopra Ticino, BEFED reopens after about 4 months, the popular restaurant famous for its inevitable grilled chicken and craft beer, in addition to fries, sandwiches, burgers, and proposals dedicated to the little ones.
On Tuesday, November 15th, at 6:30 PM, BEFED reopens its doors at Via Sempione 155 with a grand opening party featuring free tastings of Chicken and Beer until 8:30 PM, and then with regular table service and musical entertainment starting from 10:30 PM.
The new BEFED in Castelletto Sopra Ticino offers 130 seats indoors and 20 in the covered outdoor area from Tuesday to Sunday from 12:00 PM to 3:00 PM and from 7:00 PM to 12:00 AM, in a 600-square-meter venue renovated with a focus on greater sustainability and better usability. In the opening phase, 10 employees are hired, destined to increase in the following months.
You can enjoy the famous BEFED chickens, an exclusive selection of Valle Spluga, raised on the ground and cooked on live embers according to the secret recipe that always makes them appetizing, delicate, tender, with a fine and slightly spicy taste. To be paired with the craft beer BEFED, blonde or red, on tap or in a bottle, also offered in many different seasonal shades. And from 10:30 PM, lots of music and entertainment with evening entertainment until midnight. The BEFED in Castelletto Sopra Ticino caters to both young people and families with children with a menu dedicated to them.
The reopening was made possible by the collaboration initiated between BEFED and Blooming Group, the 100% Italian company based in Turin specialized in creating, expanding, and managing networks of sales points for quality brands in the food sector, which sees this location as the first concrete act of a path for the development of the famous Neapolitan pizza brand.
“With the reopening of the BEFED in Settimo Torinese just a few weeks ago, we are happy to announce this further opening in Castelletto Sopra Ticino,” emphasizes Maurizio Cimmino, Executive Vice President of Blooming Group, the 100% Italian company based in Turin specialized in creating, expanding, and managing networks of sales points for quality brands in the food sector. “The territory is particularly interesting for the development of the BEFED brand, and we are certain that this restaurant will satisfy the taste of young people and families who will frequent it. We wanted to focus on creating a venue for a broader audience distinguished by the excellence of raw materials and the preparation of dishes, sustainability, and the training and management of staff to make this a pleasant place to dine but also to work.”
Blooming Group SpA is an industrial group in the food & beverage sector. Born in 2017 with the creation of BKNO, today Blooming is the Italian leader in the retail sector with the Burger King, BEFED, Il Barbiere brands, and its own brands Lab, Il Barotto, and Gallo’s. “We nurture brands” is the slogan that guides its development, territorially widespread in the main regions of Northern Italy. Strong attention to sustainability and the centrality of people complete the values of the group, which has over 500 employees. An experienced management team leads the company with the strong ambition to grow by supporting employment and the development of the territories where it is present.
BEFED was born in 1996 from the idea of four friends to create a pub where it was possible to recreate the same atmosphere that existed among them. Today, after more than 20 years, BEFED is a recognized brand in Retail Food, and there are over 36 pubs in Italy and abroad. The development plan for 2022-2023 for BEFED Franchising will be both territorial, with new openings, and innovation and renewal starting from the revision of the menu – even more focused on Chicken and Craft Beer but, at the same time, also more inclusive and open to different needs, with vegetarian and vegan proposals and a menu dedicated to children – but also in the digital and customer service fields.
